Creating Cross-Platform Experiences: Bridging the Gap Between Gaming and Reality

Creating Cross-Platform Experiences: Bridging the Gap Between Gaming and Reality

Creating Cross-Platform Experiences: Bridging the Gap Between Gaming and Reality

Creating Cross-Platform Experiences: Bridging the Gap Between Gaming and Reality

Creating Cross-Platform Experiences: Bridging the Gap Between Gaming and Reality

by Jamie Lewin

Co-Founder of Mana

How can brands create seamless experiences that connect gaming and reality?

Cross-platform experiences offer brands a way to engage consumers across multiple touchpoints. The collaboration between Nike and Fortnite, which introduced the "Airphoria" experience, showcases how brands can create immersive worlds that resonate across digital and physical landscapes​ (Socially Powerful)​.

These experiences provide opportunities for brands to engage consumers consistently across digital and physical environments.

Why This Matters to Marketers

Cross-platform strategies allow brands to create cohesive experiences, increasing consumer engagement and driving brand loyalty through integrated campaigns.

Cross-platform strategies can enhance your brand’s reach. Get in touch to learn how Mana can craft experiences that bridge gaming and reality.

How can brands create seamless experiences that connect gaming and reality?

Cross-platform experiences offer brands a way to engage consumers across multiple touchpoints. The collaboration between Nike and Fortnite, which introduced the "Airphoria" experience, showcases how brands can create immersive worlds that resonate across digital and physical landscapes​ (Socially Powerful)​.

These experiences provide opportunities for brands to engage consumers consistently across digital and physical environments.

Why This Matters to Marketers

Cross-platform strategies allow brands to create cohesive experiences, increasing consumer engagement and driving brand loyalty through integrated campaigns.

Cross-platform strategies can enhance your brand’s reach. Get in touch to learn how Mana can craft experiences that bridge gaming and reality.

How can brands create seamless experiences that connect gaming and reality?

Cross-platform experiences offer brands a way to engage consumers across multiple touchpoints. The collaboration between Nike and Fortnite, which introduced the "Airphoria" experience, showcases how brands can create immersive worlds that resonate across digital and physical landscapes​ (Socially Powerful)​.

These experiences provide opportunities for brands to engage consumers consistently across digital and physical environments.

Why This Matters to Marketers

Cross-platform strategies allow brands to create cohesive experiences, increasing consumer engagement and driving brand loyalty through integrated campaigns.

Cross-platform strategies can enhance your brand’s reach. Get in touch to learn how Mana can craft experiences that bridge gaming and reality.

How can brands create seamless experiences that connect gaming and reality?

Cross-platform experiences offer brands a way to engage consumers across multiple touchpoints. The collaboration between Nike and Fortnite, which introduced the "Airphoria" experience, showcases how brands can create immersive worlds that resonate across digital and physical landscapes​ (Socially Powerful)​.

These experiences provide opportunities for brands to engage consumers consistently across digital and physical environments.

Why This Matters to Marketers

Cross-platform strategies allow brands to create cohesive experiences, increasing consumer engagement and driving brand loyalty through integrated campaigns.

Cross-platform strategies can enhance your brand’s reach. Get in touch to learn how Mana can craft experiences that bridge gaming and reality.

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CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT

The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

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level up your media buys with player-centric formats.

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CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT

The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

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Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

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level up your media buys with player-centric formats.

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CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT

The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

Get your copy now

Stay Ahead of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners

level up your media buys with player-centric formats.

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CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT

The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

Get your copy now

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of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE

CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT

The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

Get your copy now

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of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners