INSIGHTS

INSIGHTS

INSIGHTS

INSIGHTS

INSIGHTS

Reports

Reports

Reports

A DEEP DIVE INTO FINANCE X GAMING

Mar 31, 2025

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

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A DEEP DIVE INTO FAST FOOD X GAMING

Feb 7, 2025

In Vol. 1 we look into the intersection of gaming and fast food. Gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

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A DEEP DIVE INTO FINANCE X GAMING

Mar 31, 2025

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Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Read More

A DEEP DIVE INTO FAST FOOD X GAMING

Feb 7, 2025

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In Vol. 1 we look into the intersection of gaming and fast food. Gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

In Vol. 1 we look into the intersection of gaming and fast food. Gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

In Vol. 1 we look into the intersection of gaming and fast food. Gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.

Read More

Other Insights

Other Insights

Other Insights

Gaming Collaboration | Charlotte Tilbury x Genshin Impact: Where Beauty Meets Teyvat

Apr 29, 2025

Charlotte Tilbury makes its gaming debut with a celestial-inspired Genshin Impact collaboration, featuring astrologist Mona Megistus as the brand's first virtual muse.

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Vaseline x Fortnite: Protecting Gamers' Skin IRL & In-Game

Apr 27, 2025

Vaseline launched its innovative Screen Block skincare line through a groundbreaking Fortnite activation, targeting the 3.3 billion gamers exposed to blue light.

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Gaming Partnership | Fortnite x WWE: Legends Enter the Battle Royale

Apr 24, 2025

Fortnite has officially launched its WWE collaboration, bringing two of wrestling's biggest stars - The Undertaker and Cody Rhodes - to the battle royale.

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Jack in the Box x Fortnite: The Ultimate Fast Food CEO Challenge

Apr 20, 2025

Jack in the Box has cooked up an innovative Fortnite Creative experience called Jack's CEO Minigames, where players compete in fast-food-themed challenges to climb the corporate ladder from Intern to CEO.

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Gaming Partnership | Monopoly GO x Star Wars: A Galactic Takeover of the Board

Apr 19, 2025

Scopely's Monopoly GO is launching lightspeed into the Star Wars universe with a massive three-month crossover event (May 1 - July 2, 2025).

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Gaming Partnership | Fortnite x Adventure Time: Heroes Enter the Battle Royale

Apr 9, 2025

Fortnite is transporting players to the Land of Ooo this Friday with its Adventure Time collaboration, featuring fan-favorite characters Finn, Jake, Princess Bubblegum, and Marceline as playable skins.

Read More

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Gaming Collaboration | Charlotte Tilbury x Genshin Impact: Where Beauty Meets Teyvat

Apr 29, 2025

Charlotte Tilbury makes its gaming debut with a celestial-inspired Genshin Impact collaboration, featuring astrologist Mona Megistus as the brand's first virtual muse.

Read More

Vaseline x Fortnite: Protecting Gamers' Skin IRL & In-Game

Apr 27, 2025

Vaseline launched its innovative Screen Block skincare line through a groundbreaking Fortnite activation, targeting the 3.3 billion gamers exposed to blue light.

Read More

Gaming Partnership | Fortnite x WWE: Legends Enter the Battle Royale

Apr 24, 2025

Fortnite has officially launched its WWE collaboration, bringing two of wrestling's biggest stars - The Undertaker and Cody Rhodes - to the battle royale.

Read More

Jack in the Box x Fortnite: The Ultimate Fast Food CEO Challenge

Apr 20, 2025

Jack in the Box has cooked up an innovative Fortnite Creative experience called Jack's CEO Minigames, where players compete in fast-food-themed challenges to climb the corporate ladder from Intern to CEO.

Read More

Gaming Partnership | Monopoly GO x Star Wars: A Galactic Takeover of the Board

Apr 19, 2025

Scopely's Monopoly GO is launching lightspeed into the Star Wars universe with a massive three-month crossover event (May 1 - July 2, 2025).

Read More

Gaming Partnership | Fortnite x Adventure Time: Heroes Enter the Battle Royale

Apr 9, 2025

Fortnite is transporting players to the Land of Ooo this Friday with its Adventure Time collaboration, featuring fan-favorite characters Finn, Jake, Princess Bubblegum, and Marceline as playable skins.

Read More

VIEW MORE

VIEW MORE

VIEW MORE

VIEW MORE

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A DEEP DIVE INTO FINANCE X GAMING

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Get your copy now

Stay Ahead of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE

A DEEP DIVE INTO FINANCE X GAMING

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Get your copy now

Stay Ahead
of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE

A DEEP DIVE INTO FINANCE X GAMING

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Get your copy now

Stay Ahead of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE

A DEEP DIVE INTO FINANCE X GAMING

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Get your copy now

Stay Ahead
of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE

A DEEP DIVE INTO FINANCE X GAMING

Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.

Get your copy now

Stay Ahead of the Game

Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.

© 2024 Mana Partners