
Netflix in Roblox
Netflix in Roblox
Netflix in Roblox
Netflix in Roblox
Netflix in Roblox
by Seif Seoudy
Market Analyst
Netflix and Roblox have teamed up to introduce Netflix Nextworld, a digital theme park on Roblox that immerses fans in the worlds of their favorite films and series.
This new world features activations based on popular Netflix titles like Stranger Things, One Piece, and Rebel Moon, along with tie-ins to upcoming releases like Jurassic World: Chaos Theory.
In Netflix Nextworld, players can explore iconic settings, embark on quests with their favorite characters, compete in mini-games, and discover exclusive Easter eggs. It's like a metaverse within a metaverse, offering millions of users unique 3D experiences.
With this collaboration, Netflix aims to boost engagement among its existing user base on the platform and reach Roblox’s younger demographic, ensuring its brand remains relevant for future generations. Despite having over 250 million subscribers, Netflix recognizes the importance of staying competitive in the streaming market by continuously attracting new customers and enhancing satisfaction and loyalty among existing ones.
Netflix and Roblox have teamed up to introduce Netflix Nextworld, a digital theme park on Roblox that immerses fans in the worlds of their favorite films and series.
This new world features activations based on popular Netflix titles like Stranger Things, One Piece, and Rebel Moon, along with tie-ins to upcoming releases like Jurassic World: Chaos Theory.
In Netflix Nextworld, players can explore iconic settings, embark on quests with their favorite characters, compete in mini-games, and discover exclusive Easter eggs. It's like a metaverse within a metaverse, offering millions of users unique 3D experiences.
With this collaboration, Netflix aims to boost engagement among its existing user base on the platform and reach Roblox’s younger demographic, ensuring its brand remains relevant for future generations. Despite having over 250 million subscribers, Netflix recognizes the importance of staying competitive in the streaming market by continuously attracting new customers and enhancing satisfaction and loyalty among existing ones.
Netflix and Roblox have teamed up to introduce Netflix Nextworld, a digital theme park on Roblox that immerses fans in the worlds of their favorite films and series.
This new world features activations based on popular Netflix titles like Stranger Things, One Piece, and Rebel Moon, along with tie-ins to upcoming releases like Jurassic World: Chaos Theory.
In Netflix Nextworld, players can explore iconic settings, embark on quests with their favorite characters, compete in mini-games, and discover exclusive Easter eggs. It's like a metaverse within a metaverse, offering millions of users unique 3D experiences.
With this collaboration, Netflix aims to boost engagement among its existing user base on the platform and reach Roblox’s younger demographic, ensuring its brand remains relevant for future generations. Despite having over 250 million subscribers, Netflix recognizes the importance of staying competitive in the streaming market by continuously attracting new customers and enhancing satisfaction and loyalty among existing ones.
Netflix and Roblox have teamed up to introduce Netflix Nextworld, a digital theme park on Roblox that immerses fans in the worlds of their favorite films and series.
This new world features activations based on popular Netflix titles like Stranger Things, One Piece, and Rebel Moon, along with tie-ins to upcoming releases like Jurassic World: Chaos Theory.
In Netflix Nextworld, players can explore iconic settings, embark on quests with their favorite characters, compete in mini-games, and discover exclusive Easter eggs. It's like a metaverse within a metaverse, offering millions of users unique 3D experiences.
With this collaboration, Netflix aims to boost engagement among its existing user base on the platform and reach Roblox’s younger demographic, ensuring its brand remains relevant for future generations. Despite having over 250 million subscribers, Netflix recognizes the importance of staying competitive in the streaming market by continuously attracting new customers and enhancing satisfaction and loyalty among existing ones.
Back to Blog

level up your media buys with player-centric formats.

NOW AVAILABLE
A DEEP DIVE INTO FINANCE X GAMING
Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
A DEEP DIVE INTO FINANCE X GAMING
Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
A DEEP DIVE INTO FINANCE X GAMING
Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
A DEEP DIVE INTO FINANCE X GAMING
Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.
Get your copy now
Stay Ahead
of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
A DEEP DIVE INTO FINANCE X GAMING
Gaming is no longer just a pastime—it’s a culture-shaping ecosystem, and financial services brands have a unique opportunity to play a meaningful role within it. This report explores how banks, payment providers, and digital finance platforms can tap into the gaming landscape to connect with a generation that is both digitally native and financially engaged.
Get your copy now
Stay Ahead
of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners